Comments on: Comercial Hijinx http://gryniewicz.com/blogs/dang/2004/11/22/comercial-hijinx/ Tue, 10 May 2011 20:43:25 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Daniel http://gryniewicz.com/blogs/dang/2004/11/22/comercial-hijinx/comment-page-1/#comment-119 Daniel Mon, 29 Nov 2004 15:00:10 +0000 http://gryniewicz.com/blogs/dang/2004/11/22/comercial-hijinx/#comment-119 Yeah, Janette mentioned the President of Beers thing, but I didn't see the ripoff one. I also haven't seen the netzero one (although I've seen the AOL ones...). Apparently, this is becoming a trend... I wonder how long before the lawsuits? Before someone patents the copycat commercial? Yeah, Janette mentioned the President of Beers thing, but I didn’t see the ripoff one. I also haven’t seen the netzero one (although I’ve seen the AOL ones…). Apparently, this is becoming a trend… I wonder how long before the lawsuits? Before someone patents the copycat commercial?

]]> By: Greg http://gryniewicz.com/blogs/dang/2004/11/22/comercial-hijinx/comment-page-1/#comment-118 Greg Mon, 29 Nov 2004 13:45:53 +0000 http://gryniewicz.com/blogs/dang/2004/11/22/comercial-hijinx/#comment-118 They arguably tried with the whole "president of beers" thing, but for my money they failed miserably. These referee ones are much better. Also, I saw a netzero ripoff of an AOL commercial yesterday, in much the same vein. It was the one where all the aol members line up outside with some suggestions, and the lines "sir, there are some members here to see you," "which ones?" "It looks like... all of them". The entire netzero commercial was almost identical, but with the dialogue changed, e.g. "sir, there are some members leaving aol for netzero", "which ones", etc. successful corporate innovation ==> imitation ==> lawsuit? They arguably tried with the whole “president of beers” thing, but for my money they failed miserably. These referee ones are much better.
Also, I saw a netzero ripoff of an AOL commercial yesterday, in much the same vein. It was the one where all the aol members line up outside with some suggestions, and the lines “sir, there are some members here to see you,” “which ones?” “It looks like… all of them”. The entire netzero commercial was almost identical, but with the dialogue changed, e.g. “sir, there are some members leaving aol for netzero”, “which ones”, etc.

successful corporate innovation ==> imitation ==> lawsuit?

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