It’s not delivery, eh?
When hockey playoffs roll around, we always end up watching a lot of games on CBC. The announcers are so much better than the ESPN announcers it’s not even funny. One of the interesting side effects of the CBC viewing is that we get to see (or have to see) Canadian commercials. A lot of the same companies that sell us things in the US have Canadian markets as well, but there are frequently differences in the commercials. For example, Ford has the slogan “Made for life in Canada” in the Canadian commercials, which are completely different than the US commercials. One of the more interesting things we’ve seen recently is the commercial for what in the US is called “DiGiorno” pizza. I’m sure you’ve seen the “It’s not delivery, it’s DiGiorno” commercials. Well, the Canadian commercials are exactly the same, except that they call it “Delissio”. So they say, “It’s not delivery, it’s Delissio.” Why they changed the name for the Canadian market, I don’t know. Weird, eh? One more really strange one. There’s this other commercial, and I’m not sure what it’s for, but they say, “We’re a country that really understands the value of a loonie.” Personally, I find this extremely funny, since it could be taken to mean that lots of Canadians are insane.
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